Debenhams Logo

Why Sell on…

11.8M+ Active Customers

250+ Beauty Brands

Home to 16,000 Brands

15M+ Monthly Visits

Debenhams combines a retail heritage dating back to 1778 with a modern online marketplace spanning beauty, fashion and home.

For brands looking to sell beauty products on Debenhams, its established name and diverse customer base offer an opportunity to reach new audiences.

Following its online relaunch in 2021 and Boohoo Group’s rebrand to Debenhams Group in 2025, the marketplace has become central to the group’s digital strategy.

Looking to sell on Debenhams? Propel helps brands navigate the Debenhams marketplace, from product listings and setup to ongoing account management, providing the expertise and support you need to grow your marketplace presence.